Kenya
the task.
We wanted to show the real difference made by the players who fundraised and travelled to Kenya and the lives changed because of it. Editing between trips wasn’t easy. No Wi-Fi. Rough roads. Constant surprises. But that’s the beauty of real-world storytelling: you move, you adapt, and you make it work, no matter where you are.
Client
GPA
Industry
Sport / Welfare
Scope
Video / Photo / Strategy
player highlight
Each player received a personalised highlight video to share across their social channels. These assets helped drive higher engagement- more views, impressions, and, most importantly, an increase in donations.
plant the planet.
The entire trip was built around the central theme of planting trees, under the initiative ‘Plant the Planet’. We produced short reels and photography content for all involved parties to showcase the tree-planting efforts in Kenya.
sponsor highlight
Sponsors had massive influence at home so we created custom reels they could use on their own platforms. From Optimum Nutrition to Peugeot and Torpey Hurleys, each got content that helped tell the story and drive engagement.