The Game
Munster GAA
Cinematic matchday storytelling capturing raw energy, emotion, and atmosphere, from the first whistle to the final score.
The task was simple: capture the spirit of Munster GAA matchdays and showcase the sport in a way it’s never been seen before. While long-form content already had a home, the goal here was to create cinematic, fast-turnaround social content that captured emotion, energy, and atmosphere — live, raw, and powerful.
Client
Munster GAA
Industry
Sports and media
Scope
Video / Photo / Creative
slowing it down.
We mixed that energy with cinematic slow-motion, up-close shots of the players capturing the skill, focus, and precision it takes to perform at the highest level.
live content.
player focused.
We created player-focused content, following them on the pitch and capturing their standout moments. These clips gave fans a closer, more personal view, the kind of moments that often get missed on live TV.
the process.
There’s so much that happens behind the scenes on matchdays, from the dressing room to the stewards to the presenters. We made it a priority to capture it all.
the final.
public feedback.
It was amazing to see that our efforts and love towards this project was being recognised by fans and organisations alike.
